Privacy Policy

Our Privacy Policy

The Dental Cooperative (“we,” “us,” or “our”) respects your privacy and is committed to protecting it through this Privacy Policy. This page explains what information we collect when you visit our website, how we use it, and the choices available to you.

Effective Date: 6/10/26

1. Information We Collect

When you visit our website, we use Google Analytics to collect standard website usage information. This may include:

Pages visited and time spent on our site
Browser type, device type, and operating system
General geographic location (such as city or region, based on IP address)
Referring websites and links clicked

We do not use special tracking plugins beyond standard Google Analytics functionality.

If you log in to our protected member portal, any information submitted there is collected and stored separately, and is protected under standard consumer privacy and security safeguards.

2. How We Use Your Information

We use the information collected through Google Analytics for the following purposes:

Retargeting — to show relevant ads to visitors who have previously visited our website
Personalization — to better understand how visitors use our site and to improve content and user experience

We do not use this information to make decisions that affect your legal rights, and we do not sell your personal information.

3. How We Share Your Information

We do not sell, rent, trade, or otherwise share your personal information with third parties outside of The Dental Cooperative, except as described below:

Google Analytics — Our website uses Google Analytics, a web analytics service provided by Google. Google may process website usage data on our behalf in accordance with Google’s own privacy policy. We do not provide Google, or any other party, with information that personally identifies you by name.

Outside of the limited use described above, your information stays within The Dental Cooperative and is never shared with outside companies, organizations, or individuals.

4. Data Security

We take reasonable administrative and technical measures to protect the information we collect. Information submitted through our protected member portal is secured behind a login and protected under standard consumer privacy and data security practices.

5. Cookies and Tracking Technologies

Our website uses cookies, which are small text files placed on your device, to support Google Analytics functionality, including retargeting and personalization. You can control or disable cookies through your browser settings. Please note that disabling cookies may affect certain features of our website.

6. Your Privacy Choices

You have the following choices regarding your information:

Opt out of Google Analytics tracking using the Google Analytics Opt-out Browser Add-on, available at tools.google.com/dlpage/gaoptout
Adjust your browser settings to block or delete cookies
Use ad-blocking or privacy browser extensions to limit retargeting ads

7. California Residents

If you are a California resident, you may have certain rights under California privacy law, including the right to know what personal information we collect and the right to request that we do not sell or share your personal information. The Dental Cooperative does not sell personal information to third parties. If you have questions about your rights as a California resident, please contact us using the information below.

8. Geographic Scope

The Dental Cooperative’s services and outreach are focused on dental practices in the Midwest region of the United States. While our website may be accessible to visitors from other locations, including California, we do not target our services to, or conduct business operations in, California or the European Union.

9. Children’s Privacy

Our website and services are not directed to children, and we do not knowingly collect personal information from individuals under the age of 13. If you believe a child has provided us with personal information, please contact us so we can address it.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The “Effective Date” at the top of this page indicates when this policy was last revised.